Celebrating 10 Years of Warmth - Song Fa Bak Kut Teh Jakarta

Key Illustration and Design for Song Fa Bak Kut Teh Jakarta's 10 year anniversary celebration. I envision a number 10 logo that is made up of a collection of warm family moments in the restaurant; family gatherings, reunions, where family members from different generations come together and enjoy the heartwarming feel-good food.

The key illustrations are then used for the special merchandises that customers can get; ceramic mug, totebag, fresheners and flazz card.

Photos by Anno Wicaksono and me